German roots of 'Uber' help Australian company fend off trademark challenge | MLex | Specialist news and analysis on legal risk and regulation


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Trademark Dispute Resolution

Uber Technologies' attempt to block the trademark registration of "Uber Tutors," an Australian educational tutoring company, has failed. The Australian Registrar of Trademarks ruled in favor of Uber Tutors, acknowledging the company's use of "Uber" based on its German meaning of "over, beyond, and above." Uber Technologies failed to provide sufficient grounds for opposition.

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German roots of 'Uber' help Australian company fend off trademark challenge

By James Panichi ( May 9, 2025, 07:32 GMT | Insight) -- Uber Technologies has failed in its attempt to scupper a trademark registration by an Australian educational-tutoring company called “Uber Tutors,” which has now been cleared to finalize its application to register the name. A ruling by Australia’s Registrar of Trademarks accepted that Uber Tutors had chosen the name because of its German meaning of “over, beyond and above” and that the ridesharing and food-delivery giant had failed to establish “any grounds of opposition.”Uber Technologies has failed in its attempt to scupper a trademark registration by an Australian educational-tutoring company called “Uber Tutors,” which has now been cleared to finalize its application to register the name....

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