The article describes a shift in Cheshire, particularly Alderley Edge and Prestbury, from a community with celebrity residents like David Beckham to a place dominated by 'Real Housewives of Cheshire'-style reality TV culture, characterized by excessive displays of wealth, conflict, and a focus on fashion and social media.
In contrast, the author portrays the Cotswolds as a more understated area where celebrities and locals coexist more harmoniously. The author highlights the rural nature of the Cotswolds and its emphasis on community and family.
The article discusses the proposed 'Ladies of the Cotswolds' reality TV show and the resistance it's facing from local businesses and residents who fear it will replicate the negative aspects of the Cheshire show. The author expresses support for this resistance, emphasizing the desire to maintain the Cotswolds' unique character.