Bluesky aims to create a decentralized social media ecosystem, not just another app. Its open protocol allows for the development of various applications sharing a common backend, fostering interoperability and competition.
Bluesky plans to introduce subscriptions and explore marketplace options across its applications. While ads are a future possibility, the approach will differ from traditional social media platforms.
The platform is already attracting significant attention from creators and news organizations, boasting improved click-through and subscription rates compared to other platforms.
Bluesky welcomes users across the spectrum, including high-profile figures and diverse communities. Its open protocol allows users to choose their own moderation preferences, emphasizing a commitment to free speech and user data control.
Bluesky’s success is tied to the growth of its associated apps. The platform is experiencing growth across various sectors including sports media, gaming, and science communities. The platform is not actively recruiting celebrities, instead focusing on organic growth and community engagement.