Zombie politics: how Dead Man dominates British politics


British political parties are overly cautious, tailoring their platforms to a hypothetical, conservative voter, rather than their actual supporters.
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British politics revolves around an imagined voter. It is this voter who stops Labour moving too close, too quickly to Europe, even if practically every Labour voter would support rejoining the European Union (EU)—forget faffing about with a veterinary deal or a customs union. It is this voter who stops the Conservatives offering much to people in their former heartlands of well-to-do southern England. And it is the prospect of this voter’s departure to the likes of Reform that gives both Labour and the Conservatives the heebie-jeebies. Where does this voter live? In the graveyard, usually.

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